UK-based Big Chief Studios, which specializes in producing officially licensed, highly detailed 12" action figures, has been licensed by Eon Productions to create a line of figures based on the James Bond films. Big Chief announced thatt the first wave of releases will center on the 1964 film "Goldfinger" with likenesses of James Bond (Sean Connery), Auric Goldfinger (Gert Frobe) and Harold Sakata (Oddjob). No formal release date has been set. There have been other authorized Bond figures released over the decades. The first incarnation of Sean Connery in action figure form was produced by Gilbert in 1965 to tie in with the release of "Thunderball". The company also produced an Oddjob doll as well. In 1979 Mego produced action figures of James Bond (Roger Moore), Holly Goodhead (Lois Chiles), Jaws (Richard Kiel) and Drax (Michael Lonsdale) from "Moonraker". In more recent years, Sideshow created a series of highly detailed figures based on the Bond films including the only authorized figure to date of George Lazenby as 007 in "On Her Majesty's Secret Service". The Big Chief license illustrates Bond's remarkable staying power as a licensed collectible line.